Confirmed payments
Attribution starts when Stripe reports a real charge — not only when a tracked conversion is reported.
Competitor comparisons · Direct head-to-head
A clear comparison of Cometly ad tracking and Adentra's payment-first revenue attribution for Stripe-led teams.
At a glance
High-level differences for teams choosing between an ad-tracking suite and payment-first attribution — not a feature-for-feature clone of either product.
| Dimension | Cometly | Adentra |
|---|---|---|
| Primary outcome | Ad tracking & multi-channel attribution | Revenue attribution to confirmed Stripe payments |
| Source of truth | Tracked ads, conversions, and attribution models | First-party visits matched to real charges |
| Best fit | Teams optimizing paid media with a tracking suite | Advertisers & Stripe-based products |
| Scope | Broad ad tracking / attribution platform | Focused: traffic → payment path |
| Decision style | Optimize spend with tracked conversion data | Scale winners from confirmed revenue |
| Checkout alignment | Strong around ad and conversion tracking | Built around Stripe payments |
Adentra's edge
Attribution starts when Stripe reports a real charge — not only when a tracked conversion is reported.
First-party visitor context (UTMs, click IDs, referrers) matched back to the customer who paid.
See revenue by channel and campaign so you scale what creates customers and cut what does not.
Built for the core advertiser question: which spend created real revenue?
Install Adentra, connect Stripe, and attribute ad traffic to confirmed payments — not platform estimates.